Reach people in the language and market that matter.
Recruit native and fluent speakers across markets, language variants, and professional backgrounds for AI training, evaluation, research, and product testing. Add custom screening and managed recruiting when language alone is not enough.
The same words can land differently across markets.
Language, region, culture, profession, and lived experience all shape how people interpret and respond. Multilingual work is strongest when the audience reflects the market and context your AI or product will actually encounter.
Language is not one-size-fits-all
Regional variants, terminology, idioms, and everyday usage can differ within the same language. The audience should match the market your product or AI experience is built to serve.
Culture shapes interpretation
Tone, expectations, humor, politeness, trust, and acceptable behavior can vary significantly by market. Direct translation does not always preserve how an experience will be understood.
Domain expertise still matters
A native speaker may still lack the technical, clinical, financial, or professional context your project requires. Language targeting can be combined with role, industry, and experience criteria.
Multilingual reach with the context to make it useful.
Recruit people by language, market, regional variant, and professional background. Run multilingual AI, product, and research studies with the audience and level of managed support the project requires.
Native and fluent speaker recruiting
Recruit participants by language, market, region, and other audience criteria, with custom screening available when fluency or language background needs to be more specifically qualified.
Regional and language variants
Target specific markets or language variants when vocabulary, usage, pronunciation, or cultural context matters to the work and the audience you need to understand.
Multilingual research and testing
Run studies with participants in their own language across AI experiences, products, concepts, messages, workflows, and other research questions that depend on local context.
Recruiting by domain expertise
Combine language requirements with professional role, industry, experience, specialty, or other criteria when the work requires both linguistic and domain knowledge.
Voice and spoken feedback
Collect spoken responses, conversations, think-aloud feedback, or other audio when language, pronunciation, tone, natural expression, or communication style matters to the study.
Custom multilingual programs
Use managed recruiting and Professional Services for complex, multi-market, low-incidence, or specialized engagements that require more than standard targeting or self-service recruiting alone.
Global reach matters when local context does.
Start with broad international coverage, then narrow by language, geography, professional background, or project-specific criteria. Custom recruiting and partner networks can extend reach when standard panel access is not enough.
7.6M
People across our networks
34
Core markets currently covered
40+
Partner networks for extended reach
Participants understand the work they are being asked to do.
Multilingual projects can involve language-specific instructions, recordings, and other personal data. Participants are recruited and consented for the specific activities involved, with project requirements defined during scoping.
Project-specific consent
Participants are consented for the specific study or data-collection activity before they take part in the project.
Language-appropriate communication
Instructions and participant communication can be adapted to the language requirements of the project so expectations are clear.
Engagement-level handling
Customer materials and study data remain scoped to the engagement rather than being pooled into a shared commercial dataset.
Tell us who you need to reach.
Share the language, market, audience, and context your project requires. We can help determine the right recruiting approach, screening criteria, and level of managed support.
Frequently asked questions
Can you collect voice or spoken feedback?
Yes. Studies can include spoken responses, conversations, think-aloud feedback, or other audio where language, pronunciation, tone, or natural expression matters.
How specific can language targeting get?
Targeting can include language, geography, demographics, behaviors, and professional attributes. For specialized projects, custom screening can add more specific language or experience criteria.
Can you recruit regional language variants?
Yes, when the required audience can be reached. Variant, region, and market can be included in recruiting criteria, with feasibility assessed during scoping.
Can you run multilingual AI studies?
Yes. Participants can review AI outputs, complete realistic tasks, or provide feedback on AI-powered experiences in their own language and market, depending on the study design.
Can language and professional criteria combine?
Yes. Language requirements can be combined with role, industry, seniority, skills, specialty, and other project-specific criteria to reach people with the right context.
Can you support low-incidence languages?
Potentially. Availability depends on the language, market, and additional audience criteria. Custom recruiting and partner networks can extend reach beyond standard panel availability.
