Reach the people who know the work firsthand.
Recruit professionals, practitioners, and domain experts by role, industry, seniority, experience, skills, and project-specific criteria. Add verification, custom screening, and hands-on recruiting when the audience requires deeper qualification when needed.
A job title alone does not make someone right for the work.
Two people can share the same profession and have very different experience. The right cohort may depend on specialty, years in practice, setting, tools used, seniority, geography, or the exact work they do every day.
Role is only the starting point
A title tells you what someone does broadly. It does not tell you whether they have the specific experience, responsibilities, or context your project requires.
Specialization changes the perspective
Industry, subspecialty, practice setting, technology stack, or business function can materially change the perspective a professional brings to the work.
Qualification should match the task
Some projects need profile filters. Others require professional verification, custom screening, or hands-on vetting to make sure the cohort fits the task.
Start broad, then narrow to the expertise the work requires.
Use professional profiles and targeting to identify the right pool, then add verification, custom screening, managed vetting, or specialized recruiting when the project needs more confidence or specificity.
Detailed professional profiles
Target by role, industry, seniority, company size, skills, and other professional attributes available across the network to build a more relevant starting pool.
Work-email and LinkedIn verification
Use available professional signals to add confidence that participants are who they say they are and work in the roles they report.
Project-specific custom screening
Build project-specific screeners around the experience, responsibilities, behaviors, tools, or expertise the work actually requires before participants move into the study.
Deeper premium vetting
Add manual review and deeper qualification when the audience is difficult to verify, highly specialized, or particularly valuable to the project.
Specialized custom recruiting
Go beyond standard panel reach for niche professionals, executives, clinicians, technical specialists, and other low-incidence audiences when the project requires harder-to-find expertise.
Purpose-built cohort design
Define the mix of roles, specialties, experience levels, geographies, and other attributes needed to make the cohort fit the work and the decision at hand.
Depth gives you the ability to be specific.
Start with millions of professionals across industries, then narrow by role, experience, skills, geography, and project-specific criteria. When standard targeting is not enough, custom recruiting and managed vetting can go deeper.
3.2M
Professionals across 140 industriess
575K
Healthcare practitioner roles
40+
Partner networks
Participants know what they are being asked to do.
Specialized professionals are recruited and consented for the specific project and work they are asked to complete. Project materials and participant data stay scoped to the engagement.
Project-specific consent
Participants see the study requirements before they agree to take part, with additional information provided when the work is sensitive or specialized.
Engagement-level separation
Project materials, screening information, and participant responses stay scoped to the engagement rather than being pooled into unrelated customer work.
Professional incentives
Incentives can be set to reflect the audience, market, seniority, study demands, and time required from specialized participants.
Tell us who you need to reach.
Share the role, experience, geography, specialty, and other criteria that matter. We can help determine the right combination of network targeting, verification, screening, and custom recruiting.
Frequently asked questions
How do you verify professional identity?
Depending on the audience, verification can include work-email or LinkedIn signals, profile information, custom screening, and additional managed vetting where the project requires it.
How specific can targeting get?
Targeting can include professional role, industry, seniority, company attributes, geography, skills, experience, and other available profile criteria, then be refined with a custom screener.
Can you reach a narrow specialty?
Often, but feasibility depends on incidence, geography, qualification requirements, and volume. Custom recruiting can extend reach when the audience is not readily available in the network.
What if the audience is not in the network?
Custom recruiting and partner networks can extend beyond standard panel reach for niche professionals, executives, specialists, and other low-incidence audiences.
Can you recruit across multiple markets?
Yes. Network coverage and partner sourcing can support multi-market recruiting, with feasibility depending on the audience, market, language, and screening requirements.
How are participant incentives determined?
Incentives depend on the market, audience, seniority, study length, complexity, and burden. More specialized professionals generally require higher compensation for their time.
